Major Landmark Achievement for Hypnotherapy: The Hypnotherapy Academy of America is now exclusively providing the National Institutes of Health (NIH) with the hypnotherapy methods to use in their research of mind-body medicine. After a highly successful clinical trial at UNMH, in which our (copyright protected) “Integral Hypnotherapy™” methodology was utilized, it was concluded that our methods are “superior” when compared to another style of therapy. This led to the new, three-year NIH study of hypnotherapy in which its design parameters make the research the most trusted by physicians and behavioral health professionals.  Click here for details Scientific Research on Hypnosis
Barber, Spanos, and Chaves (1974) proposed a nonstate "cognitive-behavioural" theory of hypnosis, similar in some respects to Sarbin's social role-taking theory and building upon the earlier research of Barber. On this model, hypnosis is explained as an extension of ordinary psychological processes like imagination, relaxation, expectation, social compliance, etc. In particular, Barber argued that responses to hypnotic suggestions were mediated by a "positive cognitive set" consisting of positive expectations, attitudes, and motivation. Daniel Araoz subsequently coined the acronym "TEAM" to symbolise the subject's orientation to hypnosis in terms of "trust", "expectation", "attitude", and "motivation".[35]

The British Psychological Society commissioned a working group to survey the evidence and write a formal report on hypnotherapy in 2001. They found, “Enough studies have now accumulated to suggest that the inclusion of hypnotic procedures may be beneficial in the management and treatment of a wide range of conditions and problems encountered in the practice of medicine, psychiatry and psychotherapy.”
Many of the clucking chicken images are the result of hypnosis’s forefather, Franz Anton Mesmer (1734-1815). Mesmer believed that there was an invisible force, a cosmic energy, that could be harnessed by one person to influence another person’s behavior. While his theory was wrong, the techniques he used were effective. These techniques were picked up on and developed over the coming years for therapeutic and medical purposes. Sigmund Freud, for instance, used hypnosis techniques. In the mid-1900s, hypnotherapy as we know it evolved. Milton Erickson (1901-1980) pioneered “indirect hypnosis,” during which therapists work with individual patients to shift their perceptions of themselves and their issues.
Although Dave Elman (1900–1967) was a noted radio host, comedian, and songwriter, he also made a name as a hypnotist. He led many courses for physicians, and in 1964 wrote the book Findings in Hypnosis, later to be retitled Hypnotherapy (published by Westwood Publishing). Perhaps the most well-known aspect of Elman's legacy is his method of induction, which was originally fashioned for speed work and later adapted for the use of medical professionals.
Relaxation techniques are often integrated into other health care practices; they may be included in programs of cognitive behavioral therapy in pain clinics or occupational therapy in psychiatric units. Complementary therapists, including osteopaths and massage therapists, may include some relaxation techniques in their work. Some nurses use relaxation techniques in the acute care setting, such as to prepare patients for surgery, and in a few general practices, classes in relaxation, yoga, or tai chi are regularly available.
It’s important to remember that depression, along with severe and chronic mental illnesses such as bipolar disorder and schizophrenia, also affect a person’s physical health. Depression is more than just feeling sad or having negative thoughts. It’s a condition where the chemicals in your brain are imbalanced. Hypnotherapy is a complementary therapy, and it shouldn’t be the only therapy a person uses to enhance their mental health.
It is used for a wide variety of applications, and studies into its efficacy are often of poor quality[2] which makes it difficult to determine efficacy. Several recent meta-analyses and systematic reviews of the literature on various conditions have concluded that the efficacy of hypnotherapy is "not verified",[3] that there is no evidence[4][5] or insufficient evidence[6][7] for efficacy.